Exterminate! Build-A-Bear launches Dalek plush
Build-A-Bear Workshop and BBC Studios reveal new additions to their Doctor Who range, launching a brand new Dalek plush, and Tenth and Eleventh Doctor costumes.
Keep your furry friend on its toes with the new Dalek plush, the perfect evil companion for fans and collectors. Complete your Doctor Who Bear’s look with the Eleventh Doctor Costume & Sonic Screwdriver Set, featuring the Eleventh Doctor’s iconic red braces, bow tie and fez. Or treat your bear to an all-new Tenth Doctor Costume & Sonic Screwdriver Set featuring the Tenth Doctor’s brown suit, coat, glasses and trainers. Both costumes come with a sonic screwdriver wristie that recreates the famous gadget by making sounds when you press it.
The new additions join the Doctor Who Bear, Thirteenth Doctor and blue Tenth Doctor costumes launched last year. The Doctor Who Bear features branded blue paw pads and a blue heart on its chest.
Anjali Khosla, Senior Manager of Brand Management, Build-A-Bear Workshop said: “We’re thrilled to continue our partnership with BBC Studios to bring these great new additions to Build-A-Bear Workshop. Fans are sure to love this unique spin on the beloved series, making this the perfect addition to your collection or gift for the Doctor Who enthusiast in your life!”
Julie Kekwick, Senior Licensing Manager, BBC Studios said: “The launch of the Doctor Who Bear and Thirteenth and Tenth Doctor outfits was such a big success with fans last year, and we’re excited to bring them even more outfits and plush to add to their collection.”
Doctor Who follows the adventures of the Doctor and her friends as they travel through space and time in the TARDIS, fighting evil and helping civilisations in need. Doctor Who is one of the longest running series in the world, spanning 57 years and watched by fans of all ages.
The Dalek plush (£15/$13.50 RRP), Eleventh Doctor Costume & Sonic Screwdriver Set (from £15/$20 RRP) and Tenth Doctor Costume & Sonic Screwdriver Set (from £15/$20 RRP) will be available in the UK and US and can be bought exclusively on the Build-A-Bear website from 19 February 2021.
The Doctor Who Bear is available online now from the Build-A-Bear website for £21.50 /$29.00 RRP.
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High res images can be found here.
For more information, please contact pr@buildabear.com
NOTES TO EDITORS
About Build-A-Bear®
Build-A-Bear is a multi-generational global brand focused on “adding a little more heart to life” appealing to a wide array of consumer groups who enjoy the personal expression in making their own “furry friends” to celebrate and commemorate life moments. The company has nearly 500 interactive brick-and-mortar retail locations that provide guests of all ages an interactive entertaining experience, which often fosters a lasting and emotional brand connection. It also offers engaging e-commerce/digital purchasing activities on www.buildabear.com including its online “Bear-Builder” as well as the new “Bear Builder 3D Workshop”. In addition, the company leverages its brand’s power and equity beyond retail through entertaining content, wholesale products and non-plush consumer product categories via licensing agreements with leading manufacturers. Build-A-Bear Workshop, Inc. (NYSE: BBW) posted total revenue of $338.5 million in fiscal 2019. For more information, visit the Investor Relations section of buildabear.com.
About BBC Studios
BBC Studios, a global content company with bold British creativity at its heart, is a commercial subsidiary of the BBC Group. Able to take an idea seamlessly from thought to screen and beyond, its activities span content financing, development, production, sales, branded services, and ancillaries across both its own productions, and programmes and formats made by high-quality UK independents. Award-winning British programmes made by the business are internationally recognised across a broad range of genres and specialisms, with brands like Strictly Come Dancing/Dancing with the Stars, Top Gear, Doctor Who and Bluey. BBC Studios has offices in 22 markets globally, including ten production bases in the UK and production bases or partnerships in a further nine countries around the world. The company, which ordinarily makes around 2500 hours of content a year for both the BBC and third parties including Apple, Amazon and China Mobile, is a champion for British creativity around the world. It is also a committed partner for the UK’s independent sector through a mix of equity partnerships, content investment and international distribution for programme titles. To the BBC, BBC Studios contributes both cash dividends and funds for programme-making, supporting the licence fee and enhancing programmes for UK audiences.
About Doctor Who
Doctor Who is one of the longest running action adventure television series in the world spanning 57 years and winning over 100 awards. This quintessentially British show has a huge global following, with 9.6m fans across social platforms/channels and 100m video views on YouTube in the last year alone. It was the most tweeted about drama programme brand in the UK throughout 2018. Doctor Who is sold to 249 territories. Series 11 achieved the 2nd biggest UK drama launch of 2018 and the 3rd most watched Doctor Who series since its return in 2005. It outperformed channel averages internationally and delivered double digit series on series increases in the US and Canada. It has been honoured by Guinness World Records as the longest running science-fiction series in the world. Doctor Who has a proven track-record in consumer products and live entertainment with over four and a half million Sonic Screwdrivers sold in the past eleven years, over 13 million action figures sold since 2005, over 19 million DVDS sold globally and over one million tickets sold for live events.